Accomplished B2B copywriter and journalist specalized in IT, telecoms, cleantech and the disruptive technologies shaping tomorrow's world. www.geoffnairn.com
NTT DATA Internal Cold Chain Accelerator
The NTT DATA Internal Cold Chain Accelerator helps life sciences companies protect the integrity of temperature-sensitive products by ensuring that freezing and thawing times are optimized and strictly enforced in the internal cold chain by means of scanners or RFID tags that identify and track movements of batches.
The importance of agility in retail success
Companies that seek greater agility by digitizing their processes and promoting the use of new technologies, are better prepared to face the uncertainty and new challenges created by the current economic slowdown.
To better compete in this environment, the adoption of new technologies is an almost indispensable basic requirement. In this article,...
The future of customer experience lies in hyper-personalization
Retail businesses are transforming the customer experience through hyper-personalization, using tools such as clienteling to transform anonymous buyers into loyal customers and offer individualized treatment. According to Accenture, 91% of consumers say they feel more comfortable buying brands they know, identify with, and offer better deals and recommend...
The robots that keep their brains in the web
Robots have many useful attributes but intelligence is not yet one of them. The emerging discipline of cloud robotics aims to enable robots to get their smarts from the internet.
Cognitive Computing case study
Staples was looing for an intelligent, voice-driven interface that can reorder office supplies with minimum human interaction. Cognitive computing was the obvious choice.
Cloud goes business class - FT.com
Dropbox has teamed up with Microsoft in the latest move by cloud sharing services to expand beyond the cut-throat consumer market and boost their appeal to business users.
Is it ‘game over’ for texting? - Financial Times
The traditional text message would seem to be in terminal decline. However, while people are texting less, business use of SMS is growing as more companies realise texts offer a good way to interact with customers.
Your Wall Has Ears
Industrial espionage has gone digital and found a powerful ally in social networks. The gadgets and gizmos of the spy movies have not gone away. But today’s corporate spies are more likely to trawl through Facebook pages ...
Countering the Counterfeiters
Businesses that want to build a franchise in China need to be aware that alongside the seemingly endless opportunity lie the risks of counterfeiting and intellectual property theft. But there are ways to mitigate this threat...
Competing on Strengths
European suppliers of IT can take heart: despite a modest growth in spending, their customers are loyal and believe that local suppliers retain a competitive edge in key
areas of performance...
The trouble with office email
In an unprecedented move to reduce information overload, Atos Origin, European IT services company, plans to ban employees from using...
CSP: Targeting Grid-Parity in Spain
A generous tariff regime as well as high insolation has driven spectacular growth in concentrated solar power (CSP) deployments in southern Spain. The challenge is now to drive down costs through economies of scale and new technologies ...
Investing with heart and head
Like motherhood and apple pie, socially responsible investment warms most people’s hearts. But during a two-year cycle trip across Africa, Swiss investment banker Klaus Tischhauser realized the SRI industry was failing in a key challenge—fighting poverty. ..
Meet George Jetson, M.D.
Today’s health-care industry is making increasing use of Web-based virtual agents and avatars, or computerized assistants, not only to perform clerical duties but also to dispense medical information...
Big-money Funds Go Green
Renewable energy is entering the
money mainstream as institutional investors are increasingly attracted to low-carbon profits, Geoff Nairn reports